add-on Scans & Labs: Adding Low - Cost Efficacious Technology to Diagnostic Services

Dr. Sunil Kumar,,CEOIndia is fast becoming the preferred destination for high-end pathology and diagnostic services. Many foreign medical companies are also outsourcing their specialised laboratory tests to India. Developing countries are outsourcing to us due to non-availability of such facilities, whereas developed countries are sending samples to us because of a cost-saving factor. The pathology industry thus could become the Indian pharmaceutical industry’s most successful growth story. But the only grave challenge turns out to be the faulty analysis by Indian labs making it a big-time liability for the nation itself. In such a time of apprehension on the precision of the health reports, as a knight in shining armour, Dr. Sunil Kumar (CEO) with a team of highly experienced radiologists, exclusively provide impervious diagnostic services infusing powerhouse tech & profound expertise in addition to lesser cost and quicker turn around time.

Leveraging the expertise of over 10 years in the ballgame, Dr. Sunil & Co. perfectly balances human intervention along with the usage med-gizmos at ‘add-on Scans & Labs’(est. 2016). As the nomenclature of the company goes, 'add-on' signifies on adding good services, better health, joy & lot more elements by offering services at three times lesser cost than what bigger hospitals charge for lab or scan tests. With amiable and genial environment, well setup clinic with friendly & cooperative staffs, and enormous patient inflow, add-on has scanned around 19,500 patients with unique ID. The lab also has the highest number of positive reviews in Bangalore, around 4.3 stars.

This Bangalore-based ISO: 9001:2015 organization combines the most sophisticated technology in medicine with personal attention to provide patients with thorough individual care by its experienced and certified doctors, technologists and friendly supportive staff. With top-notch ambience and latest medical equipment from leading manufactures like GE (Ultrasonography machines) & Siemens (X-Ray machines), add-on provides reliable and accurate diagnostic services in general ultrasonography, advanced pregnancy scans, digital X-rays, 2D-Echo Cardiogram, Treadmill Test, Spirometry or Lung function test, corporate checkups, and specialized consultations like cardiology, gynaecology, and paediatrics. Alongside, the lab is well-known for its second opinion on tests, reports and doctors’ advice. With the state-of-the-art center, the lab is functional from early morning 7.30 AM to night 9.00 PM and serves hundreds of patients each day. Due to its highly professional ethics and hi-tech+human touch approach, add-on witnesses increasing number of patients and thus to ensure their mental peace in this highly machine populated city, provides a huge parking space to ensure when you enter add-on, its only health you worry about.

Cogent Services
With un-interrupted services for around 14 hours a day, add-on provides 365 days of direct diagnostic imaging services. With a team of exceedingly skilled radiologists, this NABH accredited lab takes every detail of the patient into account approaching holistically and releases test reports only after discussing with the doctors thoroughly. Maintaining the ethical standards coupling with highest quality services with rapid turn around time, add-on puts patients’ safety as the top most priority. Being a radiologist
himself, Dr. Sunil monitors the clarity of the imaging services being delivered to the patients, thereby assuring solidness in its diagnostic services. “If there are any doubts raised regarding the tests, we make sure the tests are re-run either in the lab or scanning area, and dispatch the reports only post a thorough check,” asserts Dr. Sunil.

with the advanced tech-enabled systems and balanced human intervention that control each level of the process, add on ensures zero error in pre-analytical, analytical and post-analytical processes

While many path-labs miss out on dedicated methodologies, add-on strives on to-the-point mechanisms catering to Ultrasound scans, Colour Doppler scans, 3D & 4D scans, Digital X-Ray, ECG, 2D Echo-Cardiogram, Treadmill Test and Consultations. This is because of the robust software orientation wherein all the DICOM images go totranscriptionists immediately who start generating the report within minutes. "The patient gets the report within 5-10 minutes of the scan, while other labs take around 30 minutes to an hour," affirms Dr. Sunil. Endowed with automatic clinical laboratory, add-on runs every blood test in the center or outsource to Metropolis lab in Bangalore. For the tests that can’t be performed here, the samples are outsourced to NABH & NABL accredited laboratories in Mumbai post a thorough check by quality managers to ensure correct packaging & outsourcing of the samples.

add-on also provides pre employment and annual checkups for corporate in association with Medi Assist – a third party insurance company. Furthermore, being located at the most happening street of the city (Sarjapur Road) and surrounded by a number of tech parks, the lab is easily accessible by professionals round the clock for their need. It has also tied-up with companies like Creative Synergies, Wipro and many more to offer corporate services. On the other hand, it is spreading its wings in the home healthcare segment as well through its home sample collection service that one can order online on various technology-partner of the lab. The test reports are sent via email and made available on the website as well. “To ensure a smooth process, we do not choke our reports with passwords and OTPs,” says Dr. Sunil.

In stand alone diagnostics, the team conveys the reports to doctors so that the patients get proper treatment and if there is something wrong with the patient’s lab reports, add-on takes the responsibility of calling up the patients and informing them about the gravity of their health situation. For instance, when one of its patients was detected with HIV positive after screening test, add-on’s quality manger explained her about certain definitive tests that were to be done post her consent. Every detail about the tests was explained before getting her tested, post which she agreed for the tests.

add-on Assistance
Every patient is unique and dealing with them with a one-size-fits-all approach is a big ‘No’. While many labs ignore this fact, add-on takes care of being the perfect mother where old age (special care like wheel chair facility with a dedicated person from entry till exit) and kids do not have to queue up for their tests, while patients skeptic about diagnostic procedures are personally attended by Dr. Sunil who explains the benefits versus the risks involved, and if still not convinced, add-on provides with a home service at the very comfort of your couch.
Even being a highly sensitive industry that has no chance for error, sometimes reports do get misplaced or exchanged with others, making the treatment process life-threatening. But with the advanced tech-enabled systems and balanced human intervention that control each level of the process, add-on ensures zero error in pre analytical, analytical and post analytical processes. add-on further has different levels of filter both at lab reporting and scan reporting to make sure that the reports are proper before acknowledging or double check before signing them. The vast client-base generates an ample functioning database. With utmost encryption of the data, add-on works on the risks involved in different patients and segregates them based on dedicated software which is fed with clinical history, medication history, and previous pregnancy histories, which helps in assessing the outcomes with better kind of prognosis.

The Road Ahead
Be it the paramedical staff, housekeeping staff or the doctors, everyone at add-on undergoes an internal training related to customers care. “We have programs called performance acceleration and culture enhancement wherein we constantly train our team members twice in a week to ensure good customer experience, technical training and culture enhancement,” adjoins Dr. Sunil. With an initiative to help kids in orphanages, add-on works on a community project called ‘Lending Hands Healthy Kids’, in which a team of doctors visit orphanages to perform kids’ health check-ups and provide medicines the next day after checkups. Such service is also extended to old age homes with no or subsidised fee.

Such incremental efforts resulted in over 200 percent increase in revenue in the past one and a half year. Looking at the positive impact add-on has on its clients, Dr. Sunil has plans to open five more diagnostic chains across the city within five years, and further expand its diagnostic imaging services to CT scan, Magnetic resonance Imaging, Dental CT and Pathology service like Molecular Diagnostic Assay. “I am passionate about healthcare industry and have a great ambition to set up one of the largest healthcare systems in India which will be known for ethical medical practices and delivering compassionate healthcare at an affordable cost,” concludes Dr. Sunil.

Key Management:
Dr. Sunil Kumar, CEO
A university rank holder in MD Radio-diagnosis, and a fellow of Royal College of Radiology, London, Dr. Sunil holds over seven years of practicing experience in Ultrasound Scan, CT, MRI, Interventional procedures and other imaging modalities. He has been consultant radiologist in major corporate hospitals and have authored two books – Set the Ball Rolling and Struggles to Success

Sharadhi Suresh, Managing Director
A Information science graduate (BE) & MBA( HR), Sharadhi has experience of working as HR in one of the major life science MNC. Her vision is to set up a predominant brand in healthcare industry which provides quality services maintaining the ethical standards at value price. She has major role in outlining the infrastructure and set the benchmark of add-on Scans & Labs.

• Offerings:
• Ultrasound scan
• Colour Doppler scan
• 3D & 4D scans
• Digital X-Ray
• 2D Echo-Cardiogram
• Treadmill Test (TMT)
• Consultations

Headquarter: Bangalore