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CarePay Launches AI-Powered 'Careena' Platform to Revolutionize Healthcare Financing in India

Wednesday, 02 July 2025, 11:21 IST
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  • CarePay introduces Careena, an AI-powered healthcare EMI platform offering instant, no-cost EMI approvals up to Rs 10 lakhs for a range of medical services.
  • Careena uses AI to assess employment, education, and income data, providing real-time loan approvals and simplifying healthcare financing for patients.
  • Since 2023, CarePay has partnered with 550+ wellness centres, 1,500+ clinics, and 30+ hospitals, positioning itself as a leader in B2B2C healthcare financing in India.

In response to the rising healthcare costs and limited insurance coverage currently reaching only about 36% of the Indian population fintech innovator CarePay has unveiled Careena, an AI-powered healthcare EMI platform aimed at making medical financing more accessible, seamless, and inclusive across the country.

Careena (CARE Engagement Assistant) serves as a real-time AI assistant that guides patients through every step of the healthcare financing process. With the ability to instantly approve no-cost EMIs of up to Rs 10 lakhs, the platform is designed to cater to a wide array of medical needs from surgeries and diagnostics to chronic disease management and preventive healthcare.

“At CarePay, our mission is to eliminate financial roadblocks that delay timely medical intervention. Careena is not just a digital interface it’s a companion in a patient’s healthcare journey, enabling stress-free access to quality treatment”, said Gaurav Gupta, CEO of CarePay.

What sets Careena apart is its AI-driven eligibility assessment that analyses employment status, educational background, and income data to offer near-instant loan decisions a process that traditionally took days. Key features of the platform include:

- 0% EMI options, with partner hospitals absorbing interest costs to boost patient acquisition.

- AI-based risk assessment for quick and accurate approval decisions.

- Mobile-first design for easy accessibility and integration with hospital management systems.

- End-to-end encryption and full regulatory compliance to ensure data privacy and security.

Since its founding in 2023, CarePay has rapidly expanded, partnering with 550+ wellness centres, 1,500+ clinics, and over 30 leading hospitals. It has also tied up with five global healthcare companies and 25 chronic care centres, further extending the reach of its financial solutions.

As a B2B2C healthcare financing pioneer, CarePay is empowering medical providers with flexible payment options while streamlining operational workflows. With Careena at the forefront, the company is ushering in a new era of AI-led, patient-friendly medical financing in India.